AI Optimization: The New Era of Long-Tail SEO
AI optimization, often labeled with various acronyms like GEO or AIO, is essentially long-tail SEO …
TECH INSIGHTS by LAZYSOFT
Not just news — business insights for European entrepreneurs
THG and The Trade Desk's Retail Media Revolution
THG Ingenuity, a major digital commerce platform, has partnered with The Trade Desk, an advertising …
Ireland's Emerging Startups in 2026: A Tech Renaissance
Ireland's tech scene is witnessing a surge in innovative startups, especially in Dublin. From biotech …
The Future of Collaboration: Audio Innovations
The shift to remote work has transformed business communication, emphasizing clear audio and seamless interactions. …
Strategic Partnership in Retail Media
THG Beauty Media has partnered with The Trade Desk to revolutionize retail media by democratizing …
Collaborating Effectively with Your SEO Agency for Rapid Success
Partnering with an SEO agency can significantly enhance search visibility, but the true value is …
Alphabet's Bold AI Investment Strategy: Implications for European SMBs
Alphabet plans an unprecedented investment of up to $185 billion in AI, surpassing Wall Street …
Greene King's Strategic Shift Amid Rising Costs
Greene King, a leading UK pub chain, is contemplating job cuts due to increased taxes, …
The Case Against Banning Remote Work
In 2026, a political push to ban working from home is gaining traction in the …
Mark Dixon Advocates for Hybrid Work Models
Mark Dixon, founder of IWG and the Regus brand, criticizes the idea of banning remote …
Munich 2026: A New Era in Security Integration
The 62nd Munich Security Conference in 2026 marks a shift towards integrating cyber and AI …
Creative Quality Surpasses Bidding in PPC Success
In 2026, PPC performance is less about bidding strategies due to automation and more about …