Outdated SEO Metrics: A New Approach for 2026
Traditional SEO metrics like organic traffic and average keyword position no longer provide the clarity …
TECH INSIGHTS by LAZYSOFT
Not just news — business insights for European entrepreneurs
Google's Scenario Planner Revolutionizes Budget Forecasting for SMBs
Google recently introduced the Scenario Planner, a no-code solution designed to facilitate budget scenario testing …
AI Startup Stacks Secures $23M to Transform Accounting
Stacks, a London-based AI startup, raised $23 million in a Series A funding round led …
Google Ads Enhances Recommendations with New Results Tab
Google Ads has introduced a Results tab in its Recommendations section, enabling advertisers to track …
Building AI Confidence in SEO Teams
The rapid evolution of AI in SEO has raised concerns about its impact on human …
Leveraging Social Media Schedulers for European SMBs
Social media schedulers are transforming how SMBs manage online presence by centralizing content planning and …
Optimizing Social Media Management for European SMBs
European SMBs can significantly streamline their social media efforts by leveraging advanced scheduling tools. These …
Harnessing 'They Ask, You Answer' for SEO and AI Visibility
The shift in search behavior from simple keyword input to complex question-and-answer interactions necessitates a …
SurrealDB Secures $23M to Enhance AI Capabilities
SurrealDB, a London-based company, has secured an additional $23 million in Series A funding, totaling …
Google's AI Tool Enhances Search Console for SMBs
Google's recently deployed AI-powered configuration tool for Search Console allows users to interact with performance …
monday.com Expands AI Capabilities for Partners
monday.com has enhanced its partner program by incorporating AI-focused initiatives aimed at driving growth and …
Leveraging Persona GPTs for Enhanced SEO Audience Research
The article discusses how European SMBs can use persona-specific GPTs to enhance audience research in …