Google's AI Advisors Revolutionize Ad Campaign Management
Google has introduced two AI-powered tools, Ads Advisor and Analytics Advisor, designed to streamline ad …
TECH INSIGHTS by LAZYSOFT
Not just news — business insights for European entrepreneurs
FALKIN's €1.7M Funding to Combat Scam Threats
FALKIN, a UK-based digital safety firm, has secured €1.7 million in pre-Seed funding to enhance …
Google's New Policy on Fraudulent Phone Numbers in Ads
Google is strengthening its ad policies by targeting phone numbers linked to fraud or past …
Leveraging Keyword-Rich Google Reviews for SEO Success
The article explores the significance of keyword-rich Google reviews in enhancing local SEO for small …
Harnessing AI for Streamlined Social Media Marketing
AI automation is revolutionizing social media marketing by reducing repetitive tasks and enhancing efficiency. This …
Combatting Review Extortion Scams with Google's Reporting Tool
Google has launched a reporting tool to combat negative review extortion scams, where fraudsters demand …
AI-Driven Community Engagement: A European SMB Guide
The article explores the rise of online forums powered by AI, highlighting platforms like Reddit …
Google's AI Tool Opal Challenges Content Creation Norms
Google has introduced an AI tool named Opal designed to aid in scalable content creation. …
The Importance of Documenting Your SEO Strategy
Documenting an SEO strategy is essential for aligning business goals and ensuring long-term success. It …
Harnessing Generative AI for Marketing in European SMBs
Generative AI tools are revolutionizing marketing by enhancing content creation and personalization. These tools leverage …
Controversy Surrounds UK Exit Tax Proposal
Chancellor Rachel Reeves has proposed a 20% exit tax on the business assets of wealthy …
Potential LLP Tax Reforms Could Drive Professionals Away from the UK
The UK government is considering tax reforms that may increase the tax burden on Limited …