The Power of Intelligent Language
An analysis identifies seven words that signify higher intelligence due to their precise use in …
TECH INSIGHTS by LAZYSOFT
Not just news — business insights for European entrepreneurs
Becoming the Trusted Advisor: Signs and Implications for European SMBs
A recent analysis highlights the subtle transition individuals undergo to become trusted advisors within their …
Achieving Life Success by 60: A New Perspective
The article challenges the traditional view of success by emphasizing personal growth, relationships, and self-acceptance …
Google vs. Publishers: EU Antitrust Probe's Impact on SEO
The European Commission has launched an antitrust investigation into Google's use of publisher content to …
Tom Pellereau Reclaims Styl Pro from Lord Sugar
Tom Pellereau, the inaugural winner of The Apprentice to gain an equity investment from Lord …
Navigating Google's Broad Match for European SMBs
Google's broad match has evolved from a loose keyword match to a sophisticated tool integrated …
The Rise of AI in Customer Journeys: A Dual Approach
As AI agents become integral in decision-making processes, customer journeys are morphing into dual experiences …
From SEO to GEO: Navigating AI Search Changes
AI advancements are reshaping how search engines prioritize information, requiring a shift from traditional SEO …
Revolutionizing Incrementality Testing with Bayesian Methods
Google's new approach to incrementality testing using Bayesian methods allows advertisers to measure the true …
AI Evolution: From Experimentation to Infrastructure
The transition of AI from experimental phases to becoming a fundamental part of business infrastructure …
AI Overview Citations: Boosting Visibility Through Fan-Out Queries
A recent study highlights how pages ranking for 'fan-out' queries in Google's AI Overview are …
Lovable's €281 Million Series B: A Catalyst for AI-Native No-Code Platforms
Stockholm's Lovable has secured €281 million in Series B funding to enhance its AI-native software …