Move To Happiness Secures €1M for AI-Driven HRTech Expansion

Trends and Impact 🌟 The integration of AI-driven solutions in HRTech is reshaping how businesses enhance productivity. Move To Happiness, an Antwerp-based company, has secured €1 million to boost its Human Performance platform. This funding aligns with a broader trend in Europe, where significant investments are being made in AI-enabled people and performance management systems. The platform focuses on linking human functioning—such as energy, focus, and recovery—with organisational outcomes. This shift from traditional wellbeing approaches to data-driven strategies is becoming crucial as organisations aim to improve employee engagement and productivity. Practical Steps 📈 Move To Happiness exemplifies a shift towards structured wellbeing. CEO Kenneth Van Daele highlights that while organisations invest in wellbeing, "burn-outs, mental fatigue, and productivity loss continue to rise." The solution lies in a structured approach where wellbeing initiatives are integrated into daily work reality. The platform uses data from wearables and behavioural science to provide personalised guidance, helping employees manage energy and mental load. This proactive approach ensures higher engagement compared to traditional methods, with participation rates soaring between 65% and 90%. Competitive Advantages 🚀 What sets Move To Happiness apart is its ability to offer both individualised coaching and organisational insights. By connecting personal data with anonymised trends, companies gain a comprehensive view of performance influencers. Patterns of energy loss, recovery challenges, and role strain are identified, allowing for targeted interventions. This dual focus not only supports individual wellbeing but also enhances organisational performance by addressing potential issues before they escalate. As Van Daele notes, the key is not just good intentions but a structured, data-driven approach that makes the link between wellbeing and performance explicit.